Pinewood Group has appointed Lisa Firetto as General Manager of the Pinewood Studios site in Buckinghamshire. Firetto started working for Pinewood in 2007 and has gained a wealth of experience at both of Pinewood Group’s studio sites in the UK, Pinewood and Shepperton Studios. Firetto brings expertise from across the business with a background in customer experience and production management and will take over the role from our current General Manager, James Rider, in July 2025.
“It is a privilege to have been part of the growth and achievements of our sites at Pinewood and Shepperton for the last 18 years. I am delighted to accept this new role and the opportunity to continue to evolve and build upon Pinewood’s offering to our customers. I am passionate about the industry and the Studio and dedicated to honouring our history and heritage whilst championing future developments. I am especially thrilled to be at the helm as we approach the opening of the Pinewood Indie Film Hub. It is fitting that Pinewood is taking the lead in supporting the growth of this sector.”
Lisa Firetto
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General Manager, Pinewood Studios
David Conway
“Lisa is a thoughtful leader and a passionate advocate for customer experience. She has held a number of commercial and operational roles and has a vision for new initiatives and how we can build upon the fantastic history of the Pinewood Studios site.”
CEO Pinewood Group
Firetto’s appointment coincides with the launch of the Pinewood Indie Film Hub on the Pinewood site. The new film hub will support productions that qualify for the UK’s Independent Film Tax Credit (IFTC). The facility will incorporate sound stages, production offices and ancillary areas. In addition, the availability of on-site support services and packages designed to meet the unique needs of lower budget productions, as well as access to the Pinewood Studios ecosystem of everything from camera hire to post production.